The effectiveness of any organizational activity is linked directly to the quality of the communications associated with that activity. Whether you are seeking to promote organizational change or strengthen customer connections, you need to convey your key messages in a clear, compelling manner.

At The Chatfield Group, we have helped dozens of industry leaders strengthen their communications with employees, shareholders, customers and other key constituents. These activities have ranged from producing high-impact brochures, business presentations and websites to developing in-depth articles, white papers, newsletters and annual reports. In addition, we often produce tailored communications in direct support of HR, change-management and compensation initiatives.

Typically, our marketing & communications activities will under the following headings:

• Business Branding
• Business Presentations & Orientations
• Corporate Communications
• Thought Leadership
• Web Content & Newsletters
• Marketing, Advertising & Publishing

Business Branding

The Chatfield Group has had extensive experience in the development and execution of image-enhancement campaigns, corporate-identity programs and branding initiatives. In doing so, we have worked with a wide array of major corporations and consulting organizations as well as leading professional-services firms, academic institutions and industry groups.

Business Presentations & Orientations

Our skill sets in the areas of business presentations range from managing national meetings involving hundreds of attendees to developing PowerPoint presentations in support of marketing presentations. We also develop speeches for corporate officers as well as presentations to analysts, shareholders and other key groups.

Corporate Communications

The Chatfield Group has produced a wide range of cost-effective marketing and corporate communications solutions across virtually all industry sectors. These activities range from media relations and spokesperson training to employee and shareholder communications and encompass every aspect of design, editorial direction, publishing and publication management.

Thought Leadership

Major industry reports and position papers are a central focus of The Chatfield Group, which has worked with many of the world’s leading consulting and professional services firms to create compelling points of view. We are uniquely qualified to help you create authoritative articles, white papers, industry reports and monographs designed to position you or your company as one of your industry’s premier thought leaders.

Web Content & Newsletters

Clear, effective communications are a hallmark of our work with Website content and newsletters. Our experience in this area includes the development of Web-based marketing aids, including both Internet and intranet applications, and the creation of Website content centered on meaningful solutions to marketplace needs.

Marketing, Advertising & Publishing

The Chatfield Group is well-positioned to serve as a valued consultant in the development of targeted, results-oriented marketing and advertising efforts. We have worked extensively with leading organizations to design and develop marketing campaigns as well as individual projects to support business objectives. In this arena, we can provide design, production, circulation and editorial services in addition to market research.