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Marketing & Communications: Mini-Case Studies View All
   
  Challenge:
Create State-of-the-Art Website
  Solution:
Advanced, Interactive Website with Appealing Graphics
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Challenge:
Reposition General-Interest Business Magazine

 

Solution:
Create Forum for the Exchange of Strategic Insights

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  Challenge:
Provide Communications Support for Performance Management Software
  Solution:
Develop Communications Plan to Support Software Implementation
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  Challenge:
High Employee Turnover
  Solution:
Use Focus Groups to Identify Root Causes & Ideas for Improvement
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  Challenge:
Strengthen Already Strong Culture
  Solution:
Conduct Focus Group to Identify Areas to Improve
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  Challenge:
Improve Employee Orientation
  Solution:
Streamline Orientation; Add Onboarding Program
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  Challenge:
Quickly Inform Employees about New Compensation Structure
  Solution:
Outsource Rapid-Rollout Communications Support for New Comp Program
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  Challenge:
Boost Marketing Impact from National Survey of Practitioners
  Solution:
Create High-Impact Marketing Vehicle for Interpretive Insight
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  Challenge:
Open Up Compensation Communications
  Solution:
Intranet-Based Compensation Toolkit
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